Global Growth Priority

Events

The Work Starts Now

Below is a snapshot of initiatives and activities that will align you with the resources and actions you need to accelerate your progress.

MAY 2022

FORMAT

DESCRIPTION

GROWTH PRIORITY

PARTNERS

REGISTRATION

Wednesday, 5/25

11A - 12:30P (ET)

ANA Committee Meeting (Virtual)

This meeting will focus on:

  • Roadmap to Becoming a Sustainable Brand | Speaker: Darren Beck, VP, Membership & International, Sustainable Brands
  • Nine Sustainable Behaviors that Can Unlock Good Growth for Your Brand | Speaker: Rachel Whitacre, Sr. Program Manager, Brand-led Culture Change, Sustainable Brands

Society & Sustainability

Sustainable Brands

TBA

Programmatic Transparency Framework Workshop (Virtual)

Programmatic Transparency

Data, Technology, and Measurement

To Register, Email: global-cmo-growth-council@ana.net

TBA

Quarterly Working Session (Virtual)

TBA

Small to Mid-Sized Company

To Register, Email: global-cmo-growth-council@ana.net

TBA

Cookieless Future Working Session (Virtual)

Cookieless Future

Data, Technology, and Measurement

To Register, Email: global-cmo-growth-council@ana.net

JUNE 2022

FORMAT

DESCRIPTION

GROWTH PRIORITY

PARTNERS

REGISTRATION

Tuesday, 6/2

11A - 12:15P (ET)

Working Session (Virtual)

Organizational Transformation Session 3: Driving the Process

This session will provide pragmatic guidance on how to build and integrate the agile routines and rituals required to speed-up and de-risk deployment of new technology while measurably delivering incremental business growth.

Data, Technology, and Measurement

Boston Consulting Group

Wednesday, 6/8

12:30 - 2P (ET)

CMO Roundtable at Sustainable

(Virtual)

Brand-led Culture Change

Global CMO Sustainability Accelerator Roundtable - ANA, Adweek, and Sustainable Brands have partnered to help marketers innovate and drive sustainable growth.

Society and Sustainability

  • Adweek
  • Sustainable Brands

To Register, Email: global-cmo-growth-council@ana.net

Monday, 6/20

TBA

Growth Council General Assembly

(Hybrid)

Fifth Annual General Assembly for CMOs to review progress and prioritize the Industry Agenda during the 2022 Cannes LIONS Festival

  • Brand, Creativity, and Media
  • Data, Technology, and Measurement
  • Talent and Marketing Organization
  • Society and Sustainability

LIONS

To Register, Email: global-cmo-growth-council@ana.net

Tuesday, 6/21

TBA

NEW CMO Roundtable at Cannes Lions Festival

(LIVE)

Global CMO Sustainability Accelerator Roundtable - ANA, Adweek, and Sustainable Brands have partnered to help marketers innovate and drive sustainable growth. Topic TBA

Society and Sustainability

  • Adweek
  • Sustainable Brands

To Register, Email: global-cmo-growth-council@ana.net

Wednesday, 6/22

10:30A - 1P (GMT +2)

Growth Council Leadership Forum

(LIVE)

Fifth Annual Leadership Forum for Growth Council Leadership to review progress and prioritize the Industry Agenda during the 2022 Cannes LIONS Festival

  • Brand, Creativity, and Media
  • Data, Technology, and Measurement
  • Talent and Marketing Organization
  • Society and Sustainability

LIONS

To Register, Email: global-cmo-growth-council@ana.net

TBA

Working Session (Virtual)

Cryptocurrency / NFTs 101

  • Brand, Creativity, and Media
  • Data, Technology, and Measurement

Morning Consult

To Register, Email: global-cmo-growth-council@ana.net

JULY 2022

FORMAT

DESCRIPTION

GROWTH PRIORITY

PARTNERS

REGISTRATION

TBA

DEI CMO Series for CMOs - Session 3 (Virtual)

Content for Change

Case study from Paramount about how CMOs can apply research, insights and data to transform your creative ecosystem across content, creative supply chain and culture.

Speakers:

  • Crystal Barnes, SVP of CSR, Paramount
  • Josh Line, Chief Brand Officer, Paramount
  • Brand, Creativity, and Media
  • Talent and Marketing Organization

To Register, Email: global-cmo-growth-council@ana.net

TBA

Working Session (Virtual)

CMO/CFO Speaker Series | Session 2: Connecting the Growth Agenda Explore initiatives CMOs have taken to invest in growth strategies, as well as the characteristics of the most promising investment pitches

  • Brand, Creativity, and Media

Deloitte

To Register, Email: global-cmo-growth-council@ana.net

AUGUST 2022

FORMAT

DESCRIPTION

GROWTH PRIORITY

PARTNERS

REGISTRATION

TBA

Global CMO Growth Summit Working Session (Hybrid)

TBA

Brand, Creativity, and Media

To Register, Email: global-cmo-growth-council@ana.net

TBA

Global CMO Growth Summit Working Session (Hybrid)

TBA

Data, Technology, and Measurement

To Register, Email: global-cmo-growth-council@ana.net

TBA

Global CMO Growth Summit Working Session (Hybrid)

TBA

Talent and Marketing Organization

To Register, Email: global-cmo-growth-council@ana.net

TBA

Global CMO Growth Summit Working Session (Hybrid)

TBA

Society and Sustainability

To Register, Email: global-cmo-growth-council@ana.net

TBA

B2B4H Quarterly Working Session (Hybrid)

TBD

B2B4H

To Register, Email: global-cmo-growth-council@ana.net

SEPTEMBER 2022

FORMAT

DESCRIPTION

GROWTH PRIORITY

PARTNERS

REGISTRATION

TBA

ANA Global Day of Learning (Hybrid)

TBA

Talent and Marketing Organization

To Register, Email: global-cmo-growth-council@ana.net

TBA

Global CMO Growth Summit Working Session (Hybrid)

TBA

Brand, Creativity, and Media

To Register, Email: global-cmo-growth-council@ana.net

TBA

Global CMO Growth Summit Working Session (Hubrid)

TBA

Data, Technology, and Measurement

To Register, Email: global-cmo-growth-council@ana.net

TBA

Global CMO Growth Summit Working Session (Hybrid)

TBA

Talent and Marketing Organization

To Register, Email: global-cmo-growth-council@ana.net

TBA

Global CMO Growth Summit Working Session (Hybrid)

TBA

Society and Sustainability

To Register, Email: global-cmo-growth-council@ana.net

OCTOBER 2022

FORMAT

DESCRIPTION

GROWTH PRIORITY

PARTNERS

REGISTRATION

TBA

Sustainability Accelerator Roundtable (Virtual)

Sustainability

Society and Sustainability

To Register, Email: global-cmo-growth-council@ana.net

TBA

Globall CMO Growth Summit (In-Person)

Planning

  • Brand, Creativity, and Media
  • Data, Technology, and Measurement
  • Talent and Marketing Organization
  • Society and Sustainability

To Register, Email: global-cmo-growth-council@ana.net

TBA

Sustainable Brands Annual Conference | San Diego, CA (Hybrid)

Sustainability

Society and Sustainability

To Register, Email: global-cmo-growth-council@ana.net

NOVEMBER 2022

FORMAT

DESCRIPTION

GROWTH PRIORITY

PARTNERS

REGISTRATION

TBA

Working Session (Virtual)

CMO/CFO Speaker Series | Session 3: Catalyzing the Business Transformation

Gain a better understanding of how to combine forces with CFOs to define what transformation means as well as next-gen techniques for tying brand value

  • Brand, Creativity, and Media

Deloitte

To Register, Email: global-cmo-growth-council@ana.net

TBA

B4H Ambassador Session (Virtual)

B4H

FOR CLIENT-SIDE MARKETERS ONLY

Brand, Creativity, and Media

To Register, Email: global-cmo-growth-council@ana.net

TBA

2022 ANA Multicultural Marketing and Diversity Conference (In-Person)

DEI

Society and Sustainability

To Register, Email: global-cmo-growth-council@ana.net

DECEMBER 2022

FORMAT

DESCRIPTION

GROWTH PRIORITY

PARTNERS

REGISTRATION

TBA

B4H Ambassador Session (Virtual)

B4H

FOR CLIENT-SIDE MARKETERS ONLY

Brand, Creativity, and Media

To Register, Email: global-cmo-growth-council@ana.net

TBA

Sustainability Accelerator Roundtable (Virtual)

Sustainability

Society and Sustainability

To Register, Email: global-cmo-growth-council@ana.net

TBA

B2B4H Quarterly Working Session (Virtual)

TBD

B2B4H

To Register, Email: global-cmo-growth-council@ana.net

TBA

Sustainability Accelerator Year-End Summit (Hybrid)

Sustainability

Society and Sustainability

To Register, Email: global-cmo-growth-council@ana.net